analytica - April 1-4, 2014 | Messe München | 24th International Trade Fair for Laboratory Technology, Analysis, Biotechnology and analytica Conference
Exhibitor Database
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Exhibitor and visitor structure
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Quality at the highest level - our exhibitors and visitors.
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Exhibitor structure
  • 1,026 exhibitors from 37 countries
  • International exhibitors: 35 %
  • Total space: 55,120 m²
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Visitor structure
  • 30,481 visitors from more than 110 countries

  • International visitors: 31 %

  • 99 % of all visitors at analytica were trade representatives


Visitors' country of origin

Visitor's country of origin



B2B platform – the decision-makers' fair

B2B platform – the decision-makers’ fair



Visitors' primary areas of activity

Visitor structure: visitors’ primary areas of activity


Visitors' primary branch of industry

Visitor structure: visitors’ primary branch of industry

Visitors' job positions

Research and development46 %
Thereof industrial R&D 24 %
Thereof university R&D22 %
Manufacturing / production / quality control18 %
Marketing / sales / advertising / PR13 %
Business- / corporate- / plant management9 %
Purchasing / acquisitions2 %
Product management2 %
Maintenance / repair1 %
Other 10 %


Top 10 visitor countries (without Germany)

1Austria
2Switzerland
3Great Britain and Northern Ireland
4Italy
5USA
6France
7Netherlands
8Czech Republic
9Russian Federation
10Turkey


Investment and purchasing volume

Up to 4,999 euros14 %
5,000 to 24,999 euros21 %
25,000 to 49,999 euros21 %
50,000 to 99,999 euros16 %
100,000 euros and more28 %


*Mitglied bei der Gesellschaft zur freiwilligen Kontrolle von Messe- und Ausstellungszahlen. Alle angegebenen Ausstellungs- und Besucherzahlen der analytica sind unabhängig geprüft und tragen das FKM-Prüfsiegel. Weitere Informationen: www.auma.de
*Quelle: Alle Daten und Aussagen zur Bewertung der analytica 2012 wurden aus der TNS Infratest analytica Aussteller- und Besucherbefragung 2012 entnommen.
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