analytica - April 17-20,2012 | New Munich Trade Fair Centre | Munich | 23rd International Trade Fair for Laboratory Technology, Analysis, Biotechnology and analytica Conference
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Exhibitor statements analytica 2010
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"After a weak customer response at other events over the past 12 months, analytica 2010 met the hopes and expectations of industry representatives. BD Biosciences and the European premiere of the BD FACSAria III cell sorter underscore the importance of analytica 2010. BD is also planning to expand its trade-fair activities at the attractive Munich Trade Fair Centre again in 2012."      
Daniel Spatz, Marketing Manager DACH, Becton Dickinson Biosciences

"Going into this year's fair, some people may have been somewhat skeptical about how the laboratory-technology, analysis and biotechnology sector has been changed by the economic crisis and what affect that would have on activities at the trade fair analytica. However, there were no sights of restraint: the halls were bustling with activity, and this year the biotechnology sector was a genuine highlight – and deservedly so. I may have gotten the wrong impression, but I have never seen such as active, bustling analytica. For me, this is an excellent sign that the life-science industry is alive and well."
Prof. Horst Domdey, Spokesman for the Bavarian Biotechnology Cluster and Managing Director of BioM

"The visitors at GE Healthcare's stand during analytica 2010 are much more optimistic this spring, and many of the investment plans that were put on ice as a result of economic uncertainty in 2009 are being seriously reconsidered at this time. This was reflected by the increased number of inquiries concerning concrete projects. GE Healthcare's new ImageQuant LAS and Typhoon FLA systems for image-based, quantitative data documentation in biochemical analyses and the new ÄKTA chromatography system for quicker, more reliable methods development in particular have generated a great deal of interest. Visitors at the GE Healthcare stand included a number of users from the pharmaceuticals industry, the biotechnology sector and research institutes. The industry's optimism was reflected by the approximately 30-percent share of foreign visitors at the stands. Besides cultivating existing business ties, we surpassed our goal of establishing new business ties."
Michael Kaleja, Marketing Manager Research Sciences, Central Zone & Export, GE Healthcare

"Attendance at this year's analytica Conference increased by a good five percent to 1,197 visitors. The synergies that the scientific conference benefits from because it is held at the same time as the trade fair have convinced our scientific participants and speakers from Germany and abroad. For them, the conference is the most important analysis platform in Europe, a key forum for a necessary and profitable dialog for everyone involved."
Renate Kießling, Conference Manager analytica Conference, Gesellschaft Deutscher Chemiker

"Things got off to a slow start on Tuesday morning, but after that, analytica 2010 developed into a satisfying trade fair for us. Above all, we had several competent trade visitors from the laboratory sector, i.e. people who use products themselves, at the Greiner Bio-One stand. This year's analytica proved yet again that it is an important trade fair for the industry and has technically versed visitors from around the world.
Wilhelm Siebertz, Director Sales Germany, Greiner Bio-One GmbH, Frickenhausen

"This is our first year at analytica, and we are participating in a joint exhibit for the region. We and our exhibitors are very satisfied with how our stand was positioned and with the outcome of the exhibition. We have every reason to return again in 2012."
Dr. Detlef Terzenbach, Technologie Hessen-Biotech, HA Hessen Agentur GmbH

"As an innovative company and long-term exhibitor, we appreciate analytica, especially as a platform for presenting new products. During the past few days, we have welcomed more than twice as many visitors to our stand as at the last analytica in 2008. We will definitely be here in 2012, because the quantity and quality of the customers at analytica is extraordinarily satisfying."
Joachim Gerstel, President & CEO, joint analytical SYSTEMS GmbH

"METROHM Deutschland has been part of this fair since the first analytica in 1968. That one demonstrates how important this fair is to us and the industry – it is the leading trade show for analysis technology. One of this year's noticeable trends was the considerable increase in the number of international visitors compared to previous years."
Dr. Hans-Jürgen Knabe, Managing Director, Deutsche METROHM GmbH & Co. KG

"analytica 2010 met our expectations completely. We had more leads than the last time that the fair was held in 2008, including plenty of concrete inquiries. Therefore, we are very optimistic about our post-fair business."
Günter Heller, Director of Sales Professional South, Miele & Cie. KG

“We have been very pleased with the outcome of analytica 2010. It is an important European meeting for Millipore, especially for the German-speaking market. We introduced a number of new products at this year's meeting, including our Scepter Automated Cell Counter and Milli-Q Direct Water System, and they were very well received by customers.”
Greg Hoff, Media Relations Manager, Bioscience Division, Millipore  

"Olympus is one of the world's leading manufacturers of microscopic systems for both material-science and biomedical applications. analytica is one of the most important trade fairs in Europe for the acquisition of new customers and cultivating ties with existing customers. We are looking forward to participating again in 2012! "
Dr. Hauke Kahl, Sales Director Microscopy Germany, Confocale Laser-scanning Microscopes and Imaging Systems, OLYMPUS DEUTSCHLAND GMBH

"We introduced our new GS Junior bench-top system at analytica, and it met generated a great deal of interest. 240 visitors from all of Europe attended our presentation. The response to our xCELLigence RTCA HT Instrument cell-analysis system, which was on display for the first time ever and goes to market this autumn, was also extremely positive, especially among customers in industrial sector."
Dr. Bodo Eickhoff, Senior Vice President Sales and Marketing, Applied Science Germany, Roche Diagnostics GmbH

"We mostly use analytica to introduce new products. We introduced our new LC 30A Nexera UHPLC system for the first time ever at analytica 2010. The response was great, and we had several new visitors at the stand, including some international ones. All in all we had more leads than in 2008, so we expect post-fair business to be very promising."
Jürgen Semmler, Managing Director, Shimadzu Deutschland GmbH

“Throughout the world, Thermo Fisher Scientific is recognized for providing the tools, knowledge and expertise to serve customers in ways no other company can. analytica gives us the opportunity to demonstrate the breadth and depth of our product portfolio to an audience specifically focused on technical advances in the life sciences and laboratory technology sector. Our Thermo Scientific brand provides innovative technologies that help customers solve complex problems, while our Fisher Scientific brand represents choice and convenience for our customers."
Marc N. Casper, President and Chief Executive Officer of Thermo Fisher Scientific  

"For Varian Inc. analytica is now the most important trade fair in the world. Following the merger with Agilent Technologies, we look forward to returning again in 2012. We have made some valuable new customer contacts this year and strengthened some existing ones, just like in 2008."
Rainer Hertsch, Customer Support Manager Analytical Instruments, Varian Deutschland GmbH

"We are a leading innovator in the laboratory-equipment sector, so trade fairs are one of our most important marketing instruments. They allow us to explain our ideas in a direct exchange with our customers. analytica is without a doubt an important trade fair for us. We have held a number of extremely valuable discussions over the past few days, and we are extremely pleased with the number of visitors at our stand. The organization and support from the analytica Team was also very good again. We got quick and professional feedback each time."
Stefan Holler, Marketing Director, WALDNER Laboreinrichtungen GmbH & Co. KG

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